Product-Market Fit

marketing product target customer May 05, 2022
Product market fit - marketing

Product-Market Fit - A concept coined Marc Andreessen

This refers to A start-up being in a good market with a product that will satisfy that market.

Finding Product-Market fit is the difference between struggling to find customers and having them knocking down your door.

product market fit helps identify target customers and their needs you can test and change the key market hypotheses to arrive at an excellent product-market fit pyramid.

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